If you’re in B2B sales or marketing, you know the drill: You finally get a list of leads, only to realize half have outdated emails, missing phone numbers, or worse—no clue what these folks actually do. If you’re tired of getting bounced emails or chased by spam filters, you’re not alone. This guide is for anyone who’s tried every “growth hack” out there and just wants their outreach to, you know, actually work.
Let’s cut through the noise. Here’s how to use Nobouncemails to enrich your B2B contact data, avoid classic mistakes, and get your emails in front of real people who might care.
Why Bother Enriching B2B Contact Data?
Let’s be blunt: Most outreach fails because the data’s garbage.
- Bad emails = wasted effort. You spend hours personalizing messages—only to get a bounce notice.
- Missing info = zero context. No job title, company size, or LinkedIn? You’re shooting in the dark.
- Dirty data = reputation risk. Too many bounces and spam complaints can get your domain blacklisted.
Enriching your data means filling in the blanks: up-to-date emails, correct names, roles, social profiles, and maybe even direct dials. The payoff is simple—less time wasted, better reply rates, no more praying your message lands.
But here’s the thing: not all enrichment tools are worth your time or money. Some promise the moon, but deliver old, scraped data that’s barely better than what you started with.
What Nobouncemails Actually Does (and What It Doesn’t)
Nobouncemails isn’t magic, and it won’t turn a list of “info@company.com” addresses into a goldmine. What it does do—when used right—is:
- Verify email accuracy. It checks if an email is valid and actually receives mail.
- Enrich contact details. Depending on your plan, it can add names, job titles, company info, LinkedIn profiles, etc.
- Protect your sender reputation. By flagging risky or inactive addresses, you can avoid spam traps and blacklists.
But don’t expect it to:
- Guess missing emails from thin air. If you have zero info, it’s not going to magically find a personal address.
- Fix terrible source data. Garbage in, garbage out—no surprise there.
- Write your outreach for you. You’ll still need to do the human part.
Step-by-Step: Using Nobouncemails to Enrich Your B2B Contacts
Here’s how to actually get results—no fluff.
1. Gather and Clean Up Your List First
Don’t dump a sketchy CSV into any enrichment tool. A little prep goes a long way.
- Remove obvious junk. Delete incomplete rows, “test” emails, or anything generic (like “admin@”).
- Standardize columns. Make sure you’ve got columns for first name, last name, company, and email (at minimum).
- Check for duplicates. There’s no point paying to enrich the same contact twice.
Pro tip: If you’ve got a CRM, export just the records missing info—not your whole database. No need to pay for what you already know.
2. Upload to Nobouncemails and Choose What to Enrich
Head to Nobouncemails, log in, and upload your file. The platform walks you through mapping your columns (it’s not rocket science).
Decide what you want:
- Just email verification? Cheaper, faster, and great if you mostly want to avoid bounces.
- Full enrichment? Costs more, but you’ll get job titles, company data, social links, etc.
Don’t get greedy: Chasing every possible data point gets expensive and slows things down. Focus on what will actually help your outreach—usually name, email, job title, and LinkedIn.
3. Wait for Processing—But Don’t Twiddle Your Thumbs
Depending on the list size and features, it could take a few minutes to a few hours. Use the time to:
- Draft your outreach templates. Personalization works better when you know their role or company.
- Segment your list. Think about splitting by industry, location, or seniority for better targeting.
4. Review and Export the Results
When it’s done, download your enriched list. Here’s what to actually look for:
- Success rate. How many emails were verified? If it’s under 80%, your source data probably stinks.
- Enriched fields. Did you get the info you wanted (titles, companies, etc.) on most rows?
- Flags and warnings. Nobouncemails tags risky or unverifiable emails. Don’t ignore these—sending to them can hurt your deliverability.
Pro tip: Spot-check a few random contacts. Is the info accurate? If you see weird job titles or wrong company names, double-check your input. No tool is perfect, but consistent errors usually mean a mapping issue or bad starting data.
5. Clean Up Again Before Importing to Your CRM
This is where most folks get lazy. Don’t just import everything blindly.
- Remove flagged/bad emails. Don’t risk your sender reputation.
- Double-check formatting. Make sure names are capitalized, fields aren’t jumbled, and so on.
- Update only what’s missing. If your CRM already has a field, don’t overwrite it unless you’re sure it’s wrong.
If you’re using marketing automation, upload to a test segment first to make sure nothing breaks.
6. Use the Data for Smarter Outreach—Not Just More Outreach
Now you’ve got cleaner, richer data. Here’s how to get the most from it:
- Personalize at scale (for real). Use names, titles, and company info to write messages that don’t sound like spam.
- Segment your campaigns. Send different messages to CEOs vs. managers, or to different industries.
- Connect on LinkedIn first. If you get social profiles, try a connection request before that first email. Opens skyrocket when you’re not a stranger.
Reality check: Don’t expect miracles. Even with great data, it takes testing and tweaking to get real replies. But you’ll be a step ahead of everyone still blasting “Dear Sir/Madam” to dead inboxes.
What Works, What Doesn’t, and What to Ignore
Let’s be honest:
- Works: Email verification saves your sender reputation. Enrichment (done right) helps with personalization and targeting.
- Doesn’t Work: Over-enriching. You don’t need 30 data points per contact—just the ones that matter. Also, don’t believe any tool that claims 100% accuracy.
- Ignore: Vanity metrics. Don’t get hung up on how many fields you can fill. Focus on what actually moves the needle—reply rates, meetings booked, deals closed.
Watch out for: - Privacy issues. Don’t add people to lists they didn’t ask for, and be mindful of GDPR if you’re dealing with EU contacts. - Over-automation. Enrichment helps, but people can still spot mass emails from a mile away.
Keep It Simple—Iterate as You Go
Perfect data doesn’t exist. Enrichment tools like Nobouncemails are great for cleaning up your lists and avoiding rookie mistakes, but they’re not a silver bullet. Start with a small batch, see what works, and tweak your process before you scale up.
Remember: The goal isn’t to collect more data—it’s to have better conversations with the right people. Keep it simple, stay human, and don’t let the tech get in the way.