If you're drowning in content demands and want to automate blog post creation, you're not alone. AI tools like Writesonic promise to crank out posts with a few clicks—but getting genuinely useful, on-brand content takes more than pushing a button. This guide walks you through the real process for setting up automated blog post generation in Writesonic, skips the marketing fluff, and tells you what actually works.
Whether you’re a solo founder, part of a small marketing team, or just tired of staring at a blank page, you’ll find practical steps here. Let’s get you writing less and publishing more, without losing your voice (or your sanity).
Step 1: Set Clear Goals (Don’t Skip This)
Before you even open Writesonic, nail down what you want from automated posts. AI can generate 1,000 words on anything, but if you don’t know your aim, you’ll end up with generic fluff.
Ask yourself: - What’s the main reason for these posts? (SEO, thought leadership, product updates, etc.) - How often do I want to publish? (Daily, weekly, only when I have news?) - Do I care more about quantity or quality? (Hint: Google and your readers always notice junk.)
Pro tip: Don’t try to automate everything at once. Start with a single use case—maybe a weekly “industry roundup” or FAQs on your product.
Step 2: Create a Writesonic Account and Pick a Plan
Head to Writesonic and sign up if you haven’t already. The free trial is fine for testing, but if you want real automation—scheduled content, bulk generation, and API access—you’ll need a paid plan.
What matters: - Long-form content: Make sure your plan covers “Article Writer 5.0” or whatever the latest blog generator is called. - Word limits: AI pricing is usually measured in “words generated.” Estimate how many posts you’ll need each month. - Team members: If you’re not solo, check if your plan includes enough seats.
Don’t stress: You can always upgrade later. Start small.
Step 3: Get Familiar with Writesonic’s Blog Tools
Writesonic’s dashboard can be overwhelming at first: dozens of templates, sliders, and options. Ignore most of it. For blog automation, you’ll mostly use:
- Article Writer (or Blog Post Generator): This is the core tool for full-length posts.
- Bulk Upload / Bulk Generation: Lets you create multiple posts at once.
- Brand Voice or Tone Settings: Helps your content sound less robotic (it’s not perfect, but it helps).
- Integrations (Zapier, API): For pushing posts to your CMS or automating input.
Don’t bother with “Facebook Ads” or “Landing Page Copy” templates unless you need them—stick to blog stuff.
Step 4: Build Solid Prompts and Outlines
Here’s where most people go wrong: they give the AI a vague prompt like “Write an article about remote work,” then get a generic, forgettable post.
To get better results: - Be specific. “Write a blog post for SaaS founders about how to keep remote teams motivated, with 5 actionable tips and a friendly tone.” - Add structure. Provide an outline: intro, 5 tips (list them), short conclusion. - Set length and tone. Tell it “800 words, conversational, avoid buzzwords.”
Save your best prompts. Once you’ve got one that works, reuse it for similar posts.
Example prompt:
Write a 1,000-word blog post titled “How to Start a Newsletter People Actually Read.” Target solo founders and marketers. Include: intro, 5 key steps (outline them), common mistakes, and a plain-English summary. Keep it practical, friendly, and skip the hype.
Reality check: No prompt is perfect the first time. Tweak and refine until you get something you’d actually publish.
Step 5: Test Manual Generation First
Before you automate everything, run a few manual posts through Writesonic. Copy your prompt, paste it into the Article Writer, and see what you get.
What to look for: - Accuracy: Are there glaring errors or made-up facts? - Tone: Does it sound like you or your brand? - Structure: Does it follow your outline, or wander off? - Originality: Is it just remixing what’s already on Google’s front page?
Edit ruthlessly. Even the best AI drafts need a human touch. Don’t skip fact-checking, and always add your own examples or opinions.
Pro tip: Save your best AI-edited post as a template for future automation.
Step 6: Set Up Bulk or Scheduled Generation
If the manual posts pass your sniff test, it’s time to automate. Writesonic handles this in a couple of ways:
Bulk Upload
- Prepare a CSV: Each row = one post. Include columns for title, keywords, prompt, and any specifics.
- Upload in the Bulk Generation tool: Map your columns to the right fields.
- Hit generate: Writesonic will spit out drafts for each row.
Why bother with CSVs? If you have a content calendar or keyword list, this saves hours. But check each post—AI still makes mistakes.
Scheduling (if available)
Some Writesonic plans let you schedule posts to publish automatically (either in-app or via integrations). If your plan supports it: - Set desired publish dates. - Connect your CMS (WordPress, Webflow, etc.) via Zapier or native integration. - Test with a single post before going all-in.
API (for Developers)
If you’re technical, Writesonic’s API lets you trigger post generation from your own scripts or workflows. This is only worth it if you’re automating at real scale (think: 50+ posts/month).
Warning: The more automated you get, the easier it is for bad posts to slip through. Don’t automate editing or approval unless you’re OK with embarrassing mistakes going live.
Step 7: Connect Writesonic to Your CMS (Optional, but Handy)
You can copy-paste AI drafts manually, but it gets old fast. Writesonic supports integrations with major CMS platforms, usually via Zapier:
- Zapier: Set up a Zap that grabs new Writesonic drafts and pushes them to your blog as drafts (not live!).
- Native integrations: Some CMSs have direct plugins.
- Manual export: Download as DOCX or HTML if you prefer to review before uploading.
Don’t trust full auto-posting. Always review AI content before it goes live. Even the best tools get things wrong or miss nuance.
Step 8: Edit, Polish, and Add the Human Touch
No AI-generated post is ready to publish as-is. (Yes, really.) Here’s what’s worth your time:
- Fact-check: AI sometimes invents stats or quotes. Google anything that looks fishy.
- Add your voice: Insert real examples, opinions, or stories. This is what makes the post yours.
- Fix formatting: AI loves run-on paragraphs and weird lists. Clean it up.
- SEO tweaks: Add internal links, meta descriptions, and check headings.
What to ignore: Don’t waste time “SEO-optimizing” every sentence or stuffing keywords. Focus on clarity and usefulness.
Step 9: Measure Results and Tweak
After a few weeks, check how your automated posts are performing:
- Traffic: Are these posts getting views?
- Engagement: Any comments, shares, or backlinks? Or just crickets?
- Quality: Are you proud to have your name on these, or cringing?
If it’s not working, don’t double down. Go back to your prompts, your outlines, or even your goals. Sometimes less automation, more editing, is the answer.
Step 10: Iterate—Don’t Try to Automate Everything
The biggest trap with AI content is thinking it’s set-and-forget. It’s not. Even the best workflows need regular updates.
- Refresh prompts and outlines: As your brand evolves, so should your AI instructions.
- Update your content calendar: Don’t let automation become an excuse for publishing junk.
- Experiment: Try new formats, topics, and tones.
Remember: The best automation is the kind you barely notice—because it just works. But don’t chase 100% automation if it means losing your brand’s voice or publishing garbage.
Wrapping Up
Automated blog post generation in Writesonic isn’t magic, but it can save you serious time if you set it up right. Start simple, focus on clear prompts, and always keep a human in the loop. The best blogs are a mix of systems and personality—not just another AI content mill.
Keep things simple, iterate as you go, and don’t be afraid to hit delete if something’s not working. Real automation is about freeing you up to do the work only you can do.