If you’re tired of sending the same LinkedIn messages one by one, or just sick of clunky tools that promise “AI magic” but deliver headaches, this guide’s for you. I’ll walk you through exactly how to set up automated LinkedIn outreach campaigns with ScrapeLi, a tool that actually does what it says—if you set it up right.
I’ll keep it real about what works, what to skip, and how to avoid getting your LinkedIn account restricted (hint: don’t go overboard). Whether you’re in sales, recruiting, or just hustling for new connections, you’ll get a process you can actually use—no fluff.
Before You Start: What to Know
A couple of quick things before you dive in:
- LinkedIn doesn’t love automation. If you spam, you’ll get flagged. Go slow, keep messages personal, and don’t try to contact 500 people a day.
- ScrapeLi is a browser-based automation tool. It’s not magic. You’ll still need to do some thinking—especially about who you’re messaging and what you say.
- Quality beats quantity. Sending 30 thoughtful messages is better than blasting 200 generic ones. LinkedIn’s algorithm can spot lazy outreach a mile away.
Step 1: Set Up Your ScrapeLi Account
First, go to ScrapeLi and sign up. You’ll need:
- A valid email address (use one you check—ScrapeLi sends set-up emails).
- Your LinkedIn login info. ScrapeLi works by automating actions in your browser, so you’ll be logging in through Chrome with your LinkedIn account.
Pro tip: Don’t use your main LinkedIn if you’re worried about risk. Some folks set up a secondary account for outreach, but if you do this, make it look real—complete profile, photo, connections, and some activity. Fake-looking accounts get nuked fast.
Step 2: Install the ScrapeLi Chrome Extension
Once you’ve signed up, ScrapeLi will prompt you to install their Chrome extension. Here’s what to do:
- Click the install link from your ScrapeLi dashboard.
- Add the extension to Chrome.
- Log in to LinkedIn in your browser.
- Open the ScrapeLi extension and connect it to your account.
Heads up: The extension needs to stay active for campaigns to run. Closing your browser or logging out of LinkedIn will pause everything.
Step 3: Define Your Target Audience
Don’t start blasting random people. The real key to a good outreach campaign is a good list. Here’s how to build one:
- Use LinkedIn search. Start with Sales Navigator if you have it, but regular LinkedIn search works too.
- Filter by job title, company size, industry, location, etc.
- Create a “Saved Search” or use Boolean search for more control.
Once you’re happy with your filtered list:
- ScrapeLi lets you scrape search results directly from LinkedIn. On the results page, click the ScrapeLi extension and hit “Scrape.” It’ll pull the profiles into a list you can use.
What to skip: Don’t buy lists from sketchy vendors—LinkedIn knows when people get mass-messaged out of nowhere. Stick to lists you build yourself.
Step 4: Set Up Your Outreach Campaign
Now comes the fun part—building your campaign.
A. Import Your List
- From the ScrapeLi dashboard, upload your list or import directly from your recent scrape.
- Check for duplicates or irrelevant profiles. Bad data = bad results.
B. Write Your Messages
Keep it simple. ScrapeLi lets you personalize messages with variables like {FirstName} and {Company}. Don’t make it weird. A decent template:
Hi {FirstName},
Saw your work at {Company}—looks interesting. Would love to connect and hear about your latest projects.
Best, [Your Name]
Tips: - Don’t pitch right away. Just start a conversation. - Avoid sending links in your first message; LinkedIn hates it. - Double-check your variables—nothing screams “automation” like “Hi {FirstName},”.
C. Set Sequence and Timing
- Decide if you want to send just one message or a sequence (connection request, then follow-up).
- ScrapeLi will let you set delays between messages. Don’t hammer people—leave at least a day between steps.
- Limit your daily message count. Stay under 50 per day to avoid red flags.
Step 5: Run a Test Campaign
Don’t go live with 300 contacts right away.
- Start with 10-20 people. Watch what happens.
- Check if your variables fill in correctly.
- Look out for any LinkedIn warnings or “unusual activity” emails. If you get one, chill out for a few days before resuming.
What to ignore: The urge to “go big” on Day 1. Automation is a marathon, not a sprint—especially if you want your account to last.
Step 6: Monitor Responses and Adjust
Automating outreach is only half the job. The other half: replying like a human.
- ScrapeLi can track replies, but you’ll need to jump in and actually respond. No one likes talking to a bot.
- Update your messaging if you’re not getting bites. If nobody responds, your message is probably too generic or too salesy.
- Remove folks who ask not to be contacted again. LinkedIn spam reports can get you restricted for good.
Pro tip: Make a habit of checking your LinkedIn inbox daily. Fast replies make a big difference.
Step 7: Stay Under LinkedIn’s Radar
Some honest advice: don’t believe anyone who tells you their tool is “undetectable.” LinkedIn is always tweaking its algorithm, and even good tools can get you flagged if you act like a robot.
How to stay safe:
- Keep your daily connections/messages low. Under 50/day is a good rule.
- Randomize send times. Don’t send 49 messages at 9:00 AM sharp.
- Mix in real activity. Like posts, comment, and use LinkedIn like a person.
- Avoid spammy language. Trigger words (“guaranteed results,” “exclusive offer”) are a red flag.
If you get restricted, accept it, cool off for a while, and rethink your approach. There’s no silver bullet—just good habits and moderation.
Step 8: Analyze and Improve
After a week or two, look at your results:
- Response rate: If less than 10% reply, change your message or target audience.
- Connection acceptance rate: If it’s under 30%, your profile or message may need work.
- Positive replies: Are you actually getting conversations, or just “not interested”?
Tweak one thing at a time. Don’t rewrite everything every day—otherwise, you’ll never know what actually works.
What Works (And What Doesn’t)
Works: - Personalized, short messages. - Targeted lists you build yourself. - Slow, steady sending.
Doesn’t work: - Mass-blasting generic pitches. - Fake accounts or shortcuts. - Set-and-forget automation.
Ignore: - “Guaranteed” templates or LinkedIn “hacks.” If it sounds too good to be true, it is.
Keep It Simple
Automated LinkedIn outreach with ScrapeLi is powerful, but only if you use it thoughtfully. Don’t overcomplicate things—focus on sending real, relevant messages to the right people, at a pace that won’t get you banned.
Iterate as you go. The best campaigns are never one-and-done—they’re a series of small tweaks and honest conversations. If you keep it real, you’ll get real results. Good luck!