Insightly

Product information

Reviews

3.7 out of 5 stars

Insightly is best for SMBs and mid-market teams who need to manage customer relationships and projects in one platform. It stands out for its integrated CRM and project management features, but may not be ideal if you need deep customization or advanced automation. Compared to Salesforce, HubSpot, and Zoho CRM, it’s better suited for organizations that want a straightforward, all-in-one solution without a steep learning curve. If you’re dealing with scattered customer data and disjointed workflows, this is probably the right tool. If not, you might want to explore more robust or specialized alternatives.

Insightly logo

Tool Details

Best For
SMB
Popularity
Widely Adopted
Company Stage
Established
Alternatives
  • Salesforce
  • HubSpot CRM
  • Zoho CRM
  • Pipedrive
  • Monday.com
Pros
  • Easy to set up and use
  • Combines CRM and project management in one tool
  • Affordable pricing for SMBs
  • Good email integration
  • Solid reporting features
Cons
  • Limited customization options
  • Workflow automation is basic
  • Mobile app can be inconsistent
  • Not ideal for large enterprises
  • Customer support can be slow

How Insightly Improves Sales and Marketing Alignment for B2B Companies

Cut through the noise—see how Insightly helps B2B sales and marketing teams actually work together, track real leads, and close deals faster.

How to set up automated workflow pipelines in Insightly for lead management

A no-fluff guide to building automated lead management pipelines in Insightly—covering setup, real-world tips, and what to skip.

Comparing Insightly to Other B2B CRM Solutions for Streamlining Go To Market Strategies

A no-nonsense comparison of Insightly and other top B2B CRMs for sales and marketing teams looking to sharpen their go-to-market strategy.

How to automate follow up tasks and reminders in Insightly CRM

Learn step-by-step how to automate follow-up tasks and reminders in Insightly CRM—what works, what to skip, and how to keep your workflow sane.

Step by step guide to importing and organizing contacts in Insightly for B2B sales teams

Learn how to import, clean up, and organize B2B contacts in Insightly—no fluff, just practical steps and real-world advice for sales teams.

How to use Insightly custom fields to capture unique B2B client data

Learn how to use Insightly custom fields to track unique B2B client details, avoid common pitfalls, and actually get useful data out of your CRM.

How to use Insightly dashboard features to monitor key sales metrics

Learn step-by-step how to set up and use Insightly's dashboards to track your most important sales metrics—without getting lost in the noise.

Best practices for tracking sales opportunities through Insightly project management tools

Learn how to track sales opportunities in Insightly with practical, real-world tips. Cut through the noise and get your sales pipeline under control.

How to create and customize sales reports in Insightly for actionable insights

Learn step-by-step how to build, tweak, and actually use sales reports in Insightly to get real insights—not just charts to impress your boss.

How to set up and use Insightly email templates for personalized outreach

Learn the exact steps to create and use Insightly email templates for outreach that feels personal—without wasting hours on repetitive work.

How to integrate Insightly with marketing automation tools for seamless workflows

Learn how to connect Insightly with marketing automation tools step by step. Cut through the noise and create workflows that actually work.

Insightly B2B GTM Software Tool In Depth Review And Comparison For Small Business Sales Teams

A clear-eyed review and comparison of Insightly's B2B GTM software for small business sales teams—what works, what doesn't, and what to skip.

How to assign and track team tasks in Insightly for better collaboration

Learn practical steps to assign and track team tasks in Insightly, so your projects actually move forward—without the confusion or dropped balls.