So, you’ve got a list of LinkedIn leads and you’re tired of sending the same message over and over. You want to automate it—but not sound like a robot. This guide is for sales pros, recruiters, founders, or anyone who wants to stop babysitting their LinkedIn outreach and actually get responses. Here’s the plainspoken, no-nonsense path to setting up drip campaigns for your LinkedIn leads using Texau.
Let’s get you set up, avoid the usual pitfalls, and make sure you don’t end up in LinkedIn jail.
What You Need (and What You Don’t)
Before you dive in, let's get real about what it takes:
- Texau account: Paid, unless you like hitting limits fast.
- LinkedIn account: Your real one. Don’t try to be sneaky with fake profiles—LinkedIn’s smarter than that.
- Leads list: Could be a Sales Navigator search, a LinkedIn group, or even a CSV you scraped somewhere else.
- A clear message sequence: Don’t wing it. Write your messages out in advance.
- A bit of patience: Automation isn’t “set and forget.” You’ll need to tweak things as you go.
You don’t need:
- Expensive CRM add-ons
- Complicated Zapier chains (Texau can handle most flows itself)
- A PhD in automation. If you can follow instructions, you’re fine.
Step 1: Set Up Your Texau Workspace
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Sign up and log in:
Head to Texau, create an account, and poke around the dashboard. -
Connect your LinkedIn account:
Texau uses browser cookies to run automations as if you’re doing them. You’ll need to install their Chrome extension and grab your LinkedIn session cookie (li_at
). - It sounds sketchy, but this is how almost all LinkedIn tools work. Just don’t share your cookie.
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Be sure to use your main browser, signed into LinkedIn.
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Check your daily limits:
LinkedIn is picky about automation. Stick to low volumes at first: - 20-30 connection requests per day
- 40-60 messages per day
Go slower if your account is new.
Pro tip:
If you push too hard, LinkedIn will restrict your account. Start with baby steps and ramp up.
Step 2: Get Your Leads List Ready
Texau can scrape leads from LinkedIn searches, groups, posts, or you can upload your own CSV.
A. Scraping directly with Texau: - Use the “LinkedIn Search Export” spice to grab leads from a search or Sales Navigator. - You’ll get a CSV with names, profiles, job titles, etc.
B. Using your own list: - Make sure your CSV has at least one column with LinkedIn profile URLs. - Clean up duplicates and junk data before uploading. Otherwise, your campaign will look sloppy.
What to ignore:
- Don’t bother scraping emails—Texau can’t (and shouldn’t) bypass LinkedIn’s messaging rules.
- Don’t add people you have zero connection to; cold spam rarely works.
Step 3: Map Out Your Drip Sequence
This is where most people get lazy. Don’t just blast a generic pitch.
A good LinkedIn drip sequence:
1. Connect request:
Short, human, not salesy. Example:
“Hi {firstName}, saw we’re both in [industry/group]. Would love to connect.”
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Follow-up 1 (after acceptance):
Thank them for connecting. Ask a simple question or share something relevant.“Thanks for connecting, {firstName}! Curious—are you working on any [topic] projects lately?”
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Follow-up 2 (2-5 days later):
Offer value or share a resource. Don’t pitch yet unless it’s hyper-relevant. -
Last nudge (a week later):
Brief, polite, and easy to ignore if they’re not interested.
Write these out in a doc, using {firstName} and other personalization tokens. Keep each message under 300 characters—LinkedIn truncates longer ones.
What doesn’t work:
- “Let me know if you’re the right person…”
- Walls of text
- Fake familiarity (“Hey buddy!”) unless you actually know them
Step 4: Build Your Texau Drip Campaign
Now, let’s string it all together.
- Create a new workflow (Texau calls these “Recipes”):
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In Texau, click “Create Recipe” or start from a built-in template for LinkedIn outreach.
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Add your steps:
- Step 1: “Send Connection Request” (with your custom note)
- Step 2: “Wait for Connection Acceptance” (Texau can check every X hours)
- Step 3: “Send Message” (your follow-up)
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Add more steps for additional follow-ups, each with wait periods (use “Delay” action).
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Upload or link your leads:
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Attach your leads CSV, or link directly from your scraped search.
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Map personalization fields:
- Texau lets you use variables like {firstName}, {companyName}, etc.
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Double-check these actually exist in your data. If you put “Hi {companyName}!” and half your leads are blank, you’ll look like an idiot.
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Set throttling and timing:
- Space out your actions. Texau lets you set delays between actions and per day.
- Randomize delays to look more human.
Pro tips: - Always preview before running. Send test messages to yourself or a dummy profile. - Keep your browser running if you’re using the desktop app—Texau needs it to execute actions.
Step 5: Monitor, Adjust, and Don’t Get Banned
Automation isn’t magic. You’ll need to babysit things at first.
- Watch for errors:
Texau sometimes fails if LinkedIn changes its UI or your session expires. Check logs daily. - Keep an eye on responses:
Don’t let leads pile up with no reply. Jump in and take over manually if someone’s interested. - Adjust your copy:
If you’re getting ignored, tweak your messages. If folks are annoyed, dial it back. - Track limits:
If LinkedIn sends you a warning, pause all automation for a few days.
What to ignore:
- Ignore “growth hackers” bragging about sending 500+ requests a day. They get banned. Don’t be them.
- Don’t obsess over open rates. Focus on replies and real conversations.
Step 6: Keep Your Outreach Human
Here’s what separates good outreach from spam:
- Personalize when it matters—don’t just stick in a {firstName} and call it a day.
- Be respectful of people’s time.
- Don’t nag. If someone doesn’t respond after 2-3 messages, let it go.
- Use Texau for the boring stuff, but always jump in for real conversations.
Quick FAQ
Is this allowed by LinkedIn?
Strictly, no. LinkedIn’s terms ban automation. But used carefully, Texau is about as safe as any tool can be. Just don’t go overboard.
Will my account get banned?
If you spam or push limits, yes. If you stay conservative and act like a real person, you’ll probably be fine.
Do people actually reply to automated messages?
Only if you sound human and relevant. Otherwise, you’re just more noise.
Wrapping Up: Keep it Simple, Iterate Often
Setting up drip campaigns on LinkedIn with Texau isn’t rocket science—but it’s not totally fire-and-forget, either. Start small, treat people like people, and keep refining your approach. The folks blasting 1,000 messages a day aren’t getting real results (and won’t have LinkedIn accounts much longer).
Stay patient, keep it personal, and iterate as you go. That’s how you make automation actually work for you.