Looking to stop wasting hours sending cold LinkedIn messages by hand? You’re not alone. Most people want more leads, but nobody wants to be glued to their screen, copying and pasting the same pitch over and over. If you’re ready to automate some of that slog, this guide is for you. I’ll walk you through setting up a real, working LinkedIn lead generation campaign in Dripify—without the fluff or hype.
Here’s how to do it, step by step, including what actually matters and what’s just marketing noise.
1. What You Need Before Getting Started
Before you even sign up for Dripify, get these ducks in a row:
- A LinkedIn account in good standing (not burned by aggressive outreach or spammy tactics).
- A clear idea of your target audience. Automation can’t fix bad targeting.
- A LinkedIn Sales Navigator account (optional, but it makes finding leads way easier and more precise).
- A list of prospects or a saved search to work from.
Pro tip: If your LinkedIn profile screams “cold sales,” you’re going to get ignored. Improve your profile first—have a decent photo, a clear headline, and a summary that doesn’t sound desperate.
2. Connect Dripify to Your LinkedIn Account
- Sign up for Dripify. Go to their site, pick a plan (there’s no free version, sorry), and sign up.
- Connect your LinkedIn account. Dripify will ask for your LinkedIn credentials. This isn’t optional—they need access to automate things.
- Honest take: You’re trusting Dripify with your LinkedIn password. That’s normal for this kind of tool, but if you’re not comfortable, automation may not be for you.
- Set your working hours. Dripify lets you control when it runs actions. Don’t blast messages at 3am—keep it to business hours in your time zone.
3. Build (or Import) Your Lead List
Dripify gives you a few ways to get prospects into a campaign:
Option 1: Import from LinkedIn Search or Sales Navigator
- Run a LinkedIn or Sales Navigator search with your ideal criteria: job title, location, industry, etc.
- Copy the search URL.
- In Dripify, click Create Campaign > Import Leads from LinkedIn and paste the URL.
- Dripify will scrape the leads for you (usually up to 1,000 per search).
Option 2: Upload a CSV
- If you already have a list, format it as a CSV with at least the LinkedIn profile URLs.
- Go to Create Campaign > Upload CSV, and follow the prompts.
Skip the hype: Some folks promise magical scraping tools that “unlock” thousands of emails. Most are junk or violate LinkedIn’s terms. Stick to what Dripify supports and don’t get your account banned.
4. Set Up Your Drip Campaign Sequence
Here’s the heart of it: creating the series of actions Dripify will automate for you.
Typical Steps in a Dripify Sequence
- View profile: Warms up the lead. (Optional, but helps your name register before connecting.)
- Send connection request: Add a custom message (keep it short and human).
- Wait for X days: Dripify pauses to let them respond.
- Send follow-up message(s): Only if they accept your connection.
- Like recent post or endorse a skill: These are optional “touches” but don’t overdo it. If it feels fake, it probably is.
- Stop sequence if they reply: Dripify can automatically pause further messages if the lead responds.
Pro tips: - Don’t send six follow-ups. Two is plenty. More, and you’re just annoying people. - Write messages like you would to someone you actually want to talk to—not a spam bot. - Leave room for people to ignore you. Not every lead is worth chasing.
How to Build It in Dripify
- In your campaign, open the Sequence Builder.
- Drag and drop actions in the order you want (view profile, connect, wait, message, etc.).
- Set delays between actions. Dripify lets you randomize these a bit, which is good for not looking robotic.
- Write your messages. Personalization tokens let you drop in first names, company names, etc. Just don’t overdo it—nothing screams “automation” like {FirstName} gone wrong.
- Save your sequence and double-check each step.
What to skip: Don’t bother with “endorse 5 random skills” or “like 10 posts.” LinkedIn users aren’t fooled by these moves anymore.
5. Choose Your Campaign Settings
- Daily limits: Set how many connection requests and messages to send per day.
- Dripify has safe default limits (usually 20-50/day for connections). Don’t crank these up to the max—LinkedIn notices spammy behavior.
- Schedule: Use workday hours. Randomize send times a bit if possible.
- Reply detection: Turn on “stop on reply” so you don’t send follow-ups after someone writes back.
Keep it realistic: If you’re new to LinkedIn outreach, start slow. It’s better to send 20 high-quality connection requests than 100 that get ignored (or get you flagged).
6. Launch the Campaign—and Monitor Closely
Once everything looks good:
- Hit Start Campaign in Dripify.
- Watch the dashboard for errors, connection acceptances, replies, and warnings from LinkedIn.
- If Dripify flags issues (like “Too many actions” or “Account restricted”), pause and reassess. Don’t just push through.
- Pay attention to response rates—not just how many messages you send.
Real talk: Automation is a numbers game, but quality beats quantity every time. If you’re not getting bites, tweak your message or targeting, not just your volume.
7. Respond to Leads Like a Human
Dripify can’t close deals for you. When people reply:
- Jump in quickly with a real, personal response.
- Avoid canned replies. People can spot automation a mile away.
- If someone asks to stop contacting them, respect it. LinkedIn isn’t email—you can’t buy goodwill back.
8. Track, Tweak, and Repeat
Dripify gives you stats: acceptance rates, reply rates, etc. Use them:
- If your acceptance rate is low, work on your profile and your connection message.
- If people aren’t replying, your follow-up probably needs work.
- If you’re getting warnings from LinkedIn, slow down.
Ignore: Vanity metrics like “profile views” or “endorsements.” Focus on real conversations started.
Honest Pros and Cons of Dripify for LinkedIn Lead Gen
What works: - Saves serious time on repetitive outreach. - Lets you run multiple campaigns and test messages. - Keeps outreach inside LinkedIn’s limits (if you set it up right).
What doesn’t: - Can’t make up for bad targeting or generic messaging. - Still risks LinkedIn restrictions if you get greedy with volume. - People can smell automation, especially with overused templates.
What to ignore: - Anyone promising “guaranteed leads” or “set and forget” results. You’ll still need to do real work once people reply.
Keep It Simple—And Iterate
Automating LinkedIn outreach with Dripify is a huge time-saver if you set it up smartly and don’t get greedy. Start small, keep your messaging honest, and tweak things as you learn what works. Don’t overcomplicate it. The best campaigns are the ones you’ll actually stick with—not the ones with 14-step sequences and zero replies.
Good luck, and remember: nobody likes spam, even if it’s automated.