Comparing Getfollow With Leading B2B GTM Software Solutions for Effective Sales Pipeline Management

If you’re in B2B sales, you already know: managing a pipeline can get messy, fast. New tools promise to “revolutionize your sales process”—but most are either overkill, underwhelming, or just plain confusing. This guide is for anyone tired of generic reviews and looking for a grounded, upfront comparison between Getfollow and the usual suspects in B2B go-to-market (GTM) software.

Let’s cut through the marketing noise and figure out which software actually helps you move deals, keep your team sane, and hit your targets—without a 12-month onboarding slog.


Why Sales Pipeline Management Tools Matter (and Where Most Fall Short)

Sales pipeline tools should do three things well: - Keep your deals organized and visible - Help you act (not just track) - Actually save you time

Most tools promise all this, but here’s where things break down:

  • Too complicated: Fancy dashboards and endless options look impressive, but slow teams down. If you need a consultant to get started, it’s a red flag.
  • Disconnected from real sales work: Tools that focus on pretty charts but don’t help you actually follow up on leads or set reminders end up gathering dust.
  • Expensive features you never use: Most “enterprise” plans pile on add-ons you’ll never need, but you can’t opt out.

So, when comparing Getfollow and the big names, we’ll focus on what actually matters in the real world, not what’s on some features matrix.


Meet the Contenders

Before we break it down, here’s a quick look at who’s in the ring:

  • Getfollow: A newer player, focused on clear pipeline views and helping reps act on follow-ups.
  • HubSpot Sales Hub: Popular for its CRM and sales automation, well-integrated with marketing tools.
  • Salesforce Sales Cloud: The old standard—powerful, but famously complex.
  • Pipedrive: Known for visual pipelines and simplicity.
  • Outreach & Salesloft: Sales engagement tools built for outbound teams, heavy on automation and sequences.

You’ll notice each has its “thing.” The trick is finding what fits your reality—not what’s trending.


1. Pipeline Visibility: Clarity Beats Complexity

What works:
You want a pipeline that’s dead simple to read. Can you see where your deals are at a glance? Can the team spot what’s stuck? Getfollow does well here. Its interface is all about quick views—no dig-through-the-menus nonsense.

  • Getfollow: Simple, visual, no extra tabs. Customizable stages, easy drag-and-drop.
  • Pipedrive: Also strong here—clear kanban-style pipelines.
  • HubSpot: Good, but can get cluttered once you add on all the bells and whistles.
  • Salesforce: Customizable, but you’ll need a power user or admin to make it clean.
  • Outreach/Salesloft: Focused more on outreach activities than pipeline per se.

Pro tip: If it takes more than 10 minutes to train a new rep to read the board, it’s too complicated.

What to ignore:
All those “AI-powered insights” baked into views. They sound smart, but if the basics aren’t clear, you’ll never use them.


2. Actionability: Turning Data Into Sales

What works:
The best tools don’t just show you deals—they make it easy to act. Can you set reminders, schedule follow-ups, or send emails right from the pipeline?

  • Getfollow: Lightweight reminders, fast follow-up buttons, and basic email integration. Not overloaded, but it covers the core moves.
  • HubSpot: Deep integration—emails, calls, tasks, all in one place. Can get noisy, but everything’s there.
  • Salesforce: Possible, but usually requires customization or extra plugins.
  • Pipedrive: Good balance—easy to add activities, not too many distractions.
  • Outreach/Salesloft: Fantastic for sequences and automated follow-ups, but less about opportunity management.

Honest take:
Most teams only use a fraction of what’s offered. If you’re doing a ton of manual reminders outside your tool, something’s broken.


3. Integrations: Playing Nice With Your Stack

What works:
You shouldn’t have to copy-paste between tools. Does your pipeline software sync with your email, calendar, and other apps your team already uses?

  • Getfollow: Integrates with Gmail/Outlook for basic email sync, and has a handful of Zapier-style connectors. Not as deep as the big guys, but covers the basics.
  • HubSpot & Salesforce: Tons of integrations—if it’s out there, they probably have it. Of course, more integrations mean more things to break.
  • Pipedrive: Decent selection, especially for SMB stacks.
  • Outreach/Salesloft: Sync well with email and CRMs, but can get messy if you have a lot of tools.

What to ignore:
“Open API” claims. Unless you have a developer on hand, API access won’t help you much.


4. Reporting: Useful Insights vs. Analysis Paralysis

What works:
You want to know what’s working and what’s not, without getting buried in charts.

  • Getfollow: Basic reports—deal progress, win/loss rates. Gets you the essentials.
  • HubSpot: Extensive reports, but easy to overcomplicate.
  • Salesforce: Reports for days—but you practically need a certification to use them.
  • Pipedrive: Straightforward, but not as deep.
  • Outreach/Salesloft: More about activity tracking than pipeline outcomes.

Pro tip:
If you’re exporting to Excel every week, your reporting isn’t working for you.


5. Pricing & Setup: What’s the Real Cost?

What works:
Look past the sticker price. The real costs are setup time, hidden fees, and how much your team resists change.

  • Getfollow: Flat monthly pricing, no extra modules. Setup is quick—usually a couple of hours.
  • HubSpot: Free tier for basics, but real power comes with paid plans (can get pricey quick).
  • Salesforce: Infamous for hidden costs—add-ons, integrations, consultants.
  • Pipedrive: Affordable, pay-per-user, straightforward.
  • Outreach/Salesloft: Premium pricing, best for teams who live and breathe outbound.

Honest take:
Don’t be seduced by free trials if “going live” means weeks of data migration and training.


6. Adoption: Will Your Team Actually Use It?

What works:
Even the best system is useless if reps avoid it. Adoption comes down to friction.

  • Getfollow: Minimal learning curve. Most reps pick it up in a day.
  • HubSpot: Easy to start, but can get overwhelming as you add features.
  • Salesforce: Powerful but notorious for low adoption unless you enforce it.
  • Pipedrive: Friendly for non-techies.
  • Outreach/Salesloft: Great for outbound-heavy teams; less relevant if you’re not running lots of sequences.

Warning signs:
If your team is still tracking deals in spreadsheets after rollout, you’ve got a problem.


What Actually Matters (And What Doesn’t)

After digging through the features and the hype, here’s what you should really care about:

Matters: - Can your team see what’s happening, fast? - Is it dead simple to follow up and move deals? - Will your pipeline tool play nice with your existing stack? - Does it take days or weeks to launch?

Doesn’t matter: - Fancy AI features (unless you’re at massive scale) - 100+ integrations you’ll never use - Custom dashboards you have to build from scratch

No tool is perfect, but you should be able to get what you need without a headache.


Quick-Start Checklist: Picking Your Pipeline Tool

  1. List your actual needs—not “nice-to-haves.”
  2. Demo 2–3 tools with a real deal or lead, not a sandbox.
  3. Ask your reps what they actually like or hate.
  4. Test integration with your core email/calendar.
  5. See if you can get real reporting with zero Excel exports.
  6. Watch setup time—if you’re stuck after a week, move on.

Keep It Simple, Iterate Often

There’s no single “best” pipeline tool—just the one your team will actually use, and that lets you spend more time selling, less time fiddling. Whether you’re leaning toward Getfollow or another option, keep your process simple to start. You can always add features later, but you can’t get back wasted hours.

The best system isn’t the most powerful. It’s the one your sales team doesn’t curse under their breath. Stick with what works, ignore the shiny stuff, and tweak as you go. That’s how deals get done.